Data protection declaration

Data protection declaration

We attach maximum importance to protecting your data and safeguarding your privacy. Therefore, we provide
information below regarding collection and use of personal data while using our website.

Anonymous data collection
You can visit our websites without having to provide any personal details. We do not save any personal data in
this connection. In order to improve our offer, we evaluate only the statistical data, which does not allow any
inference of your personal details.

Collection and processing while using the contact form
When using the contact form, we collect personal data (particulars of personal or objective relationships of a
particular or definable natural person) only within the scope provided by you. We use your email address only for
processing your request. Your data is deleted subsequently if you do not approve of the further processing and
use.

Data collection while writing a comment
We collect personal data within the scope of your comments on an article or contribution only in the scope as
notified by you.

Collection, processing and use of personal data
We collect personal data (particulars of personal or objective relationships of a particular or definable natural
person) only within the scope provided by you.
Your personal data is processed and used for completing and processing your order and also for processing your
requests.
After the contract is processed completely, all the personal data is first saved taking into account the retention
periods under fiscal and commercial law and then deleted after the expiry of the deadline, if you have not
approved of the further processing and use.

Use of the email address for sending the newsletters
Irrespective of the contract execution, we are using your email address exclusively for advertising purposes for
sending the newsletter, provided that you have given your consent.
Your consent declaration is given below:

" Subscribe " .

You can use the corresponding link in the newsletter or send us a message to unsubscribe the newsletter
anytime; the relevant contact details can be found in our Disclaimer.
Your email address will then be deleted from the mailing list.

Using an email address for sending a direct advertising
Provided that you have not disagreed, we shall use your email address, which we received as part of selling an
item or service, for the electronic transmission of advertising for your own goods and services, which are similar
to those that you have already purchased from us. You may object to the use of your email address at any time
by sending us a message. You'll find the contact details for exercising your objection in our imprint. You can also
use the link provided in the advertising email. This shall not result in any costs other than transmission costs in
accordance with your basic rates.

Forwarding personal data
Your data is not forwarded to third parties without your explicit consent. Only our service partners, which we
require for handling the contractual relationship, are excluded from this. In these cases, we strictly adhere to the
specifications of the Federal Data Protection Act. The scope of the data transfer is restricted to a minimum.

Cookies
Our websites use so-called cookies at several places. Cookies are small text files, which are stored on your
computer and which your browser saves. They help to make our offer more user-friendly, effective and reliable. In
addition, cookies allow our systems to identify your browser and offer you services. Cookies do no contain any
personal data.

Use of etracker
Data for marketing and optimisation purposes is collected and saved on these webpages using the technologies
of etracker GmbH (www.etracker.com). User profiles can be created from this data under a pseudonym. Cookies
can be used here. Cookies involve small text files, which are locally saved in the cache of the Internet browser of
the user visiting the webpages. Cookies allow the identification of the Internet browser. Without an explicit
approval by the relevant person, the data collected with the etracker technologies is not used to personally
identify the visitors of this website and is not merged with the personal data of the carrier of the pseudonym. To
guarantee this exclusion from data storage, you can set an opt out cookie in your browser from the following link:
http://www.etracker.de/privacy?et=umbcr3

Use of Google Analytics
This website uses Google Analytics, a web analysis service by Google Inc. („Google“). Google Analytics uses
so-called “cookies”, text files, which are saved on your computer and which allow analysing the use of the website
by you. The information generated by the cookie about your usage of this website is generally transferred to a
Google server in USA and saved there. If IP anonymisation is activated on this website, your IP address is
however abbreviated by Google in advance within the member states of the European Union or in other
contracting states of the Treaty on the European Economic Area. The complete IP address is transferred to a
Google server in USA and abbreviated there only in exceptional cases. Google shall use this information on
behalf of the operator of this website to evaluate your website use, to compile reports about the website activities
and to provide additional services associated with the website use and Internet use as against the website
operator. The IP address transferred from your browser within the scope of Google Analytics is not consolidated
with the other data by Google. You can prevent cookies from being saved through a corresponding setting of your
browser software; however, we would like to bring to your attention that you may not be able to use all the
functions of this website entirely in this case. In addition, you can prevent the recording of data (including your IP
address) generated by the cookie and based on your website use in Google as well as the processing of this data
by Google by downloading the browser plug-in available on the following link and installing it [
http://tools.google.com/dlpage/gaoptout?hl=de].

Using Facebook plugins
Plugins of the social network facebook.com, which is operated by Facebook Inc., 1601 S. California Ave, Palo
Alto, CA 94304, USA (“Facebook”), are used on these webpages.
If you invoke webpages of our Internet presence, which are provided with such a plugin, a link is established with
the Facebook servers and the plugin is displayed on the webpage through a notification to your browser. Which of
our webpages you have visited is transmitted to the Facebook server. If you are logged in on Facebook,
Facebook allocates this information to your personal Facebook user account. When using the plugin functions
(e.g. clicking the “Like” button, entering a comment), even this information is allocated to your Facebook account,
which you can only prevent by logging out before using the plugin. If you do not want Facebook to assign all
acquired information to your Facebook profile immediately, you must either log out of your account before visiting
our site or must use add-on provided by Facebook for your browser
http://webgraph.com/resources/facebookblocker/. In this manner, you can block the loading of Facebook plugins.
Other information about the collection and usage of the data by Facebook, about your relevant rights and options
for protecting your privacy can be found in the Data Protection information of Facebook.

Using the Google “+1” button
On these webpages, the “+1” button of the social network Google Plus of Google Inc., 1600 Amphitheatre
Parkway, Mountain View, California, 94043 USA, (hereafter referred to as “Google”) is used. If you invoke a
webpage of our Internet presence, which is provided with the “+1” button, a link is established with the Google
servers in the USA, and the button is displayed on the Internet page through a notification to your browser. Here,
your IP address as well as the information, as to which of our Internet sites you have visited, is forwarded to the
Google server. This is independent of whether you have registered with or are logged in on Google Plus. Data is
transferred even in case of users who are not registered or logged in on these sites. The “+1” button is not used
to record your visits on the Internet. When displaying a “+1” button, Google does not permanently log your
browser history and also does not analyse your visit to a page with “+1” button in another manner. Google saves
the data of your visit for about two weeks for system maintenance and troubleshooting purposes. However, this
data is not structured as per the individual profiles, user names or URLs, and is also not forwarded to us.
Moreover, if you are a member of Google Plus, and if your are logged in on Google Plus during the period in
which you use the plugin, the information collected about your website visit is linked to your Google Plus Account
and disclosed to other users. Even in case of interactions, which are possible with various Google plugins, the
corresponding information about you is collected and transmitted to Google and stored there. For an overview of
the different types of Google plugins, log on to:
https://developers.google.com/+/plugins

If you have made your profile publically accessible in the Google Plus settings, your “+1” can be superimposed by
Google as information together with your profile names and your photo in Google services, e.g. in search results
or in your Google profile, or at other places on websites and advertisements on the Internet. If you do not want
Google to allocate the collected information directly to your Google Plus profile, you must first log out of Google
Plus before visiting our site.
Other information about the collection and usage of the data by Google, about your relevant rights and options for
protecting your privacy can be found in the Data Protection information of Google:
www.google.com/intl/de/+/policy/+1button.html.

You have an option to prevent downloading Google plugins by installing corresponding add-ons in your browser.

Information, correction, blocking and deletion of data
At all times, you have the right to free information about your saved data as well as the right to correction,
deletion and blocking of the same. Please contact us if required. You will find the contact details in our Legal
Notice.

last update: 03.12.2015